![]() To play, you deal two cards, a person and a trait, to get a random user scenario, then flip the cards to reveal more information. But businesses are losing customers by not designing for everyone, so the team decided to create a fun, collaborative and sharable tool that would help change the industry’s mindset.Ĭards for Humanity is an online game to inspire empathy and raise awareness of inclusive design. Idean has found that organizations often see inclusive design as a ‘nice-to-have’, or accessibility as a box-ticking exercise. This one of the most powerful manifestations of that principle. One of the most consistent themes we talk about is the power of design to take the simplest of ideas – the core elements of your brand – and communicate them powerfully in different contexts. What the judges said: Clean, memorable, simple. The PlayStation 5 ultimately had the most successful UK console launch of all time, establishing a dominant position despite launching nine days after its rival. ![]() The shapes were subtly incorporated throughout the Oxford Circus signage, while four Underground station takeovers were completed across London with playful names inspired by fan favorite franchises, including the likes of ‘Ratchet and Clankaster Gate’ and ‘Miles End’. The campaign went further with multiple Easter eggs. The campaign took world-renowned London Underground signage and paired it with PlayStation’s brand iconography, the shapes that have represented PlayStation since 1994. ![]() For the launch of the PlayStation 5, PlayStation UK partnered with TfL for a hero execution that highlighted the scale and importance of their new console.
0 Comments
Leave a Reply. |